Focus on growth, not goals

Matthew Encina
1 min readJul 16, 2020


Setting a goal is pointing in a direction.
Growth is taking a step forward.

A goal is dreaming up the work you must do.
Growth is doing it.

A goal is huge, difficult to digest.
Growth is bite-sized.

A goal is easy to prolong, put off, and procrastinate.
Growth faces very little Resistance.

A goal (for most) is optional.
Growth is intentional.

A goal, you can change.
Growth changes you.

A goal is plotting the distance between two points.
Growth is closing it.

A goal can take years (and may never be realized).
Growth can be instant.

Growth happens the moment you iterate with the intention to improve.
On a project, on yourself, on a way of thinking.

It’s more than a step forward, it’s a look back.
It’s a reflection of:
What you did well.
What you can do better.
What you’ll try differently next time.

A goal can be important.
Growth certainly is.



Matthew Encina

Creative Director at Blind. Educator at The Futur. International Speaker.